Experimentation Matters: Unlocking the Potential of New Technologies for Innovation (in Hardcover)
Review “A must read.” — Today’s Books, August 4, 2003″A new angle on innovation” — Financial Times, October 30, 2003″Experimentation Matters offers many useful insights into innovation and demonstrates how new technologies can have profound effects on business experimentation.” — Inc.com, September 30, 2003″This is a highly informative and comprehensive work. Very highly recommended.” — [...]